Sanctuary promotes plus-size fashions

Co-founders Ken and Debra Polanco celebrated Sanctuary's 20th anniversary in a way that is more than just savoring how long they have stayed relevant in women's apparel. Instead of a usual celebration, the couple added more meaning to their brand's latest milestone by catering to more women and adding pieces that they refer to as "extended" sizing and not plus.

Sanctuary has long been a favorite brand among fashion circles. Their cozy and timeless pieces are the perfect blend of modern and vintage. Now, women whose top sizes are XSP through 3X and bottoms 00 to 24w will now be able to expand their wardrobe with this go-to brand. But, that's not all. Ken and Debra also aim to disrupt the division created by separating departments for plus-size clothing with smaller-sized clothing with the launching of their "extended" line of clothes.

Sanctuary also launched a new denim line along with their "extended" clothes, which includes different washes, five silhouettes, and seven fits. Retail prices will range from $44 to $500 a piece.

Sanctuary not only has managed to stay relevant, but they actually have doubled their revenues in the past five years. Their total sales have gone from $35 million to $70 in that span.

As a brand, Sanctuary continues to grow strong. As of the moment, it has a 110-person team spread across corporate offices in New York and California. Debra believes that there are still a lot of challenges that they need to overcome going forward, even after being in the business for twenty years.

Their current focus is education for their retailers. Co-founder Debra, who is also Sanctuary's chief creative officer, said that it's the salespeople who "put on a beautiful experience for retailers" and that they are working on improving the customer's shopping experience.

In line with their new size launch, Sanctuary recently introduced a strong social-media campaign with the #inclusive initiative where they invited audiences to reveal how they personally defined inclusivity.

Recently Published

Oversized everything is the new glamour on the street

The extra puffy jacket and oversize sweaters with scarfs that could easily be confused with blankets - that is what the new glamour is on the streets. Everybody seems to be on the same page when it comes to making everything oversized. So, if winter has not arrived yet, stack yourself with the…

10 Multi-Functional Dresses for Simple Packing and Styling

10 Multi-Functional Dresses for Simple Packing and Styling These 10 multi-functional dresses deserve a spot in your suitcase for their multi-functional features and cool style. Nau Short Sleeve Twisted Shirtdress Lululemon Cinch-It Dress Alternative Lightweight French Terry Weathered Wash Dress…

Sanctuary promotes plus-size fashions

Co-founders Ken and Debra Polanco celebrated Sanctuary's 20th anniversary in a way that is more than just savoring how long they have stayed relevant in women's apparel. Instead of a usual celebration, the couple added more meaning to their brand's latest milestone by catering to more…

Four glamorous women who wear a hijab

According to Edina Lekovic from the Muslim Public Affairs Council, the hijab’s "core idea is that it's supposed to be a symbol of modesty and of a woman's intellectual ability over her physical beauty and sexuality.” The following are four of these glamorous women who wear a…

Heidi Klum’s Answer to Dark Eye Circles – Gold Foil

A successful career includes a lot of stress, no sleep, frequent traveling, and when you add the factor of taking care of small children makes it hard to understanding how Heidi Klum looks so fresh and young, and without the dark eye circles. So, how exactly does Heidi have such smooth skin with no…

Dakota Fanning thinks is it good to be weird

For its latest issue, Glamour magazine photographed and interviewed “54 incredible” women of the United States. One of the interviewees was actor Dakota Fanning. She’s been in the movie spotlight since she was a young child. She talked about growing up in Hollywood and she spoke…

Reader's Choice

services-img

Gorgeous Ring on Miranda Kerr's Finger

View More
services-img

Amal Clooney's glamorous look at Cannes

View More
services-img

Home spun Guatemala fabrics new to glamour scene

View More
services-img

Three glamorous looks for eyes and eye makeup

View More
services-img

How to remove gel nail polish

View More
services-img

SimplyShredded.com has the ultimate training guide for women

View More
services-img

How is yoga good for the soul?

View More
services-img

Five ways to keep motivated when you are in a dead-end job

View More
services-img

10 motivational tips from Zenhabits.net

View More

Advertisement

Beauty splurges vs. steals this spring

Spring is a great time to refresh your beauty regimen! RetailMeNot's Sara Skirboll joined us on Good Day LA with some favorite splurge skin and hair care products, along with similar options you can find for a steal!

New trend in glamour is the pink eye

It all started at the Golden Globes 2017. Pink eye is not something that you would associate with glamour. Hollywood's second most important ceremony had the glamorous celebrities show off their finest apparel and makeup. They hit the red carpet last year with a different beauty vibe. Welcome…

Gigi Hadid almost fainted during Tommy Hilfiger show

Gigi Hadid was so nervous to debut her first collection with Tommy Hilfiger that she 'almost blacked out'.

Margot Robbie’s Makeup Tips

Margot Robbie is one of the most beautiful women in Hollywood today. She revealed that she doesn’t have a daily routine, but instead it’s dictated by what she’s working on at the time. She shared some makeup tips that help keep her skin looking great while in front of the camera.…

Five Major Manicure Mistakes According to Deborah Lippmann

Getting a salon-quality manicure at home is any girl's dream. Unfortunately, it's much easier said than done. Even so, there are ways that you can make your at-home manicure a whole lot better. Below, celebrity manicurist Deborah Lippman shares a few mistakes that she sees frequently by…

Three ways to look glamorous in jeans

Jeans are perhaps the most useful and rugged staple in any closet. However, just because denim can be worn everyday and virtually anywhere doesn’t mean you can’t look glamorous in it. Here are three ways to elevate your outfit – in jeans: Don’t be Shy with Eye-Catching…

2018 © CopyrightGoddess Now.All Rights Reserved.